Spotify, a global online streaming platform, has announced Davido’s Unavailable” as the most streamed song on his recently released album, “Timeless”.
Jocelyne Muhutu-Remy, Spotify’s managing director for Sub-Saharan Africa, made this known in a statement on Tuesday in Lagos.
“Unavailable is Davido’s most streamed song on Timeless, and the most exported track among 18 -24-year-olds, soundtracking many dance videos,” Muhutu-Remy said.
Davido’s 17-track Timeless album was his fourth album, released on March 31, and set numerous streaming records since its debut.
She said Spotify decided to release the data in honour of artistes, Davido, Tiwa Savage, Tyla, and Bruce Melodie, who performed extraordinarily during the inaugural Giants of Africa Festival, held in Kigali, Rwanda, on August 19.
According to her, Spotify partnered with Giants of Africa for the inaugural festival to celebrate the non-profit’s 20th anniversary.
“Davido’s audience is spread out all across the continent, from Nigeria, South Africa, Ghana, Kenya, and Zambia.
“Africa’s youth are the future, and we are excited to continue to support them through partnerships such as this one,” she said.
Muhutu-Remy noted that Tiwa Savage, known as the queen of Afrobeats, also had a pan-African audience, as her Spotify listeners are mainly from Nigeria, South Africa, Kenya, Ghana, and Uganda.
She said “Koroba” was her most streamed song on Spotify, followed by “Ma Lo”, while “Stamina” remained her top exported track among 18-35 year-olds.
According to Muhutu-Remy, Rwanda’s Bruce Melodie’s Spotify audience is majorly in East Africa, with Kenya streaming his music the most, followed by Rwanda, Tanzania, Uganda and Burundi.
She noted that South African Tyla, a Spotify Africa RADAR artiste, had her most streamed track as “Getting Late”, followed by “Girl Next Door”.
According to her Spotify data, the market streaming Tyla’s songs the most is Nigeria, followed by her home country, Kenya, Ghana and Tanzania.